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Brand Structure

Company Structure

JM Family Logo & Branding

Corporate level engagements, representing an umbrella company

World Omni Financial Corp Logo & Branding

  • • Investor Community
  • • Client services
  • • Internal reporting representing the umbrella company

Southeast Toyota Finance Logo & Branding

All external and internal usage with the exception of those covered under World Omni umbrella

World Omni

World Omni

External usage

Internal usage

Internal references as an umbrella company when relates to client services


Southeast Toyota Finance

Southeast Toyota Finance

External usage, examples

  • • Customer website: SETF.com
  • • About us and careers website SoutheastToyotaFinance.com
  • • Business cards
  • • Email signatures
  • • Recruitment web pages (corporate sites)
  • • Recruitment ads/content
  • • Social Media
  • • Conferences/trade shows
  • • External events
  • • Dealer branding

Internal usage, examples

  • • Associate update and other events
  • • Internal systems and applications
  • • Badges