Clear Space
Minimum clear space around the logo ensures visibility and clarity. The Southeast Toyota Finance logo should be kept clear of other logos and design elements. To measure clear space, the layout unit of measurement, "X," is used. "X" is derived from dividing the staging platform square into a 4x4 grid; each grid unit is equivalent to 1X. The minimum clear space required around the logo is 2X, both horizontally and vertically.
Minimum Size
The minimum acceptable size refers to the height of the staging platform. The horizontal minimum size is 9 mm high in print; 24 pixels high in digital; and 720 mm high in OOH. Do not use the vertical logo for OOH.
Horizontal
- PRINT: 9mm
- DIGITAL: 24px
- OOH: 720mm
Stacked
- PRINT: 9mm
- DIGITAL: 30px