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Primary Logos

Staging Platform

The staging platform is how we refer to the Toyota emblem when shown in the red surround. The staging platform allows the emblem to be anchored and impactful. The staging platform should always be locked up with Southeast Toyota Finance, as provided in the Logo Downloads.

Logo Elements

The Southeast Toyota Finance logos are comprised of three elements: typography, the Toyota symbol and the staging platform. These elements simplify and unify our brand as well as help increase brand recognition.

Logo Configurations

There are two configurations of the Southeast Toyota Finance logo: horizontal and stacked. The horizontal logo should always be used aligned on the lefthand side of materials. Use the stacked logo when centering in materials.

Color

When used on a white or light background, the staging platform should be red with black typography. When used on a mid-value or dark photographic background, the staging platform should be red and typography should be white.